OPENING SOON

742 9th Avenue, New York,
NY 10019
HELLS KITCHEN • NYC
50th Street and 9th Avenue

Drag. Cocktails. Lunch. DJ. Dancing. Rooftop Vibes.

PRIDE Bar × Lounge exterior with rainbow windows on 9th Avenue in Hell's Kitchen, NYC

Pride Bar x Lounge is presenting a new all day and late night experience in the heart of Hells Kitchen featuring a curated menu and live entertainment across three floors. There's something for everyone at Pride!

First Floor

SPORTS. LOUNGE. FOOD.

The first floor combines the energy of your favorite local bar while subverting expectations with mouthwatering food and cocktails. Catch up on your favorite shows across our TVs, meet friends for drinks, grab lunch, or settle in before the nightlife takes over upstairs.
Second Floor

THE SHOW STARTS HERE.

This is the entertainment heart of PRIDE - home base to drag entertainers, DJs, dancing, themed nights, special performances and the unexpected.

The second floor is built for the nights you planned and the nights you didn't.
The Rooftop

HELL'S KITCHEN, FROM ABOVE.

Our rooftop bar brings cocktails, food, music and open-air energy to the top of Hell's Kitchen. Stop in for lunch, spend an afternoon with a glass of wine + working on our free WiFi, and kick off your night with drinks before heading downstairs.

Pride Proudly Presents

MONDAY - FRIDAY

Happy Hour
Join us for Daily Happy Hour Monday–Friday with $5 mixed drinks, $5 bottled beers, $5 tap beers, and discounts on select appetizers. The perfect way to unwind after work or start your night early.

MONDAY

Industry Night
Pride's Industry Mondays are made for the people who keep New York entertained - hospitality crews, performers, Broadway professionals, and nightlife friends. All day, extended happy hour and a special, early DJ set to celebrate your week. If you know, you know.

TUESDAY

Drag Performance
Big looks. Big personalities. Big Tuesday nights.

Our weekly headlining drag show is curated by the fabulous Christine Dior, bringing together incredible queens, special guests, comedy, performance and plenty of surprises.

WEDNESDAY

Rodeo Wednesdays
Pride goes wild. Join Selma Nilla every Wednesday as PRIDE heads to the rodeo for a night of boots, music, drag, drinks and dancing. See if you can last 8 seconds.

THURSDAY

Mix, Mingle and Maybe...
Grab a cocktail, Unplug from your screens and meet someone new — your secret admirer may be closer than you think.

FRIDAY

Club Pride
Cheers to the weekend! Unwind from the week with our all-day lunch, kick-ass happy hour, and dance the night away with friends, cocktails and queer joy.

SATURDAY

Pride Weekends
The party starts early on Saturdays with complimentary brunch and a nostalgic 80s vibe. Enjoy the DJs, your favorite drag queens, and show off your hottest dance moves. As the sun goes down, the night heats up. Spend your Saturday at your new favorite spot.

SUNDAY

Sunday Funday
Sundays continue the party through the weekend, turning it up with music festival atmosphere, celebrating with your sports leagues, and wind down your weekend at PRIDE.

EVERY NIGHT

Daily DJ Sets
Every SINGLE DAY, Pride turns up the volume with live DJs, second-floor dance-floor energy, rooftop vibes, and late-night sets that keep Hell’s Kitchen moving until close.

Bar Classics. With a Little More

Pride serves creative takes on the bar food you already love.

Think familiar favorites, shareable appetizers, and craveable comfort food reimagined for a modern Hell's Kitchen bar - easy to share over a game, order with cocktails, or grab for lunch.

Casual enough for lunch. Good enough to make you stay.

‍Kitchen Hours: 11:30 AM – 8:00 PM
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Bartender serving a tray of coupe cocktails at PRIDE Bar × Lounge
Spritz and citrus cocktails at PRIDE Bar × Lounge in Hell's Kitchen
Glass of wine and bottle on a table at PRIDE Bar × Lounge